Debra Macki, Celebrity Makeup Artist. Salem MA & Los Angeles CA.

View Original

How to Choose An Eye Makeup Palette

The Perfect Palette Reflects Your Personality

The perfect eyeshadow palette is as unique as your style. Choose one that aligns with your personal aesthetic and lifestyle. Explore different combinations and keep practicing – each new palette is a chance to refine your skills and express your creativity. Whether you're a minimalist or a maximalist, I have some great options for you.

Eyeshadow palettes offer endless possibilities for expressing your style and mood. But with so many options available, how do you choose the right one? Here's a guide to picking the perfect eyeshadow palette to suit your personal style and needs.

Understand Your Eye Shape and Color

Before delving into the colors and formulas, consider your eye shape and color. Certain shades accentuate different eye shapes and colors:

  • Eye Color Complementary colors make your eyes pop. For instance, copper and bronze shades are stunning on blue eyes, while purples enhance green eyes. Brown eyes are versatile and can play well with almost any color.

  • Eye Shape Different techniques suit different shapes. Hooded eyes, for example, often benefit from gradient and contouring shades that create depth. If you want to do dramatic or corrective contouring, look for a palette that includes dark mattes.

Determine Your Needs

Consider when and where you’ll be wearing the eyeshadow. Do you need something versatile for day-to-night transitions, or are you looking for a vibrant palette for bold looks?

  • Everyday Wear Opt for neutral palettes with a mix of matte and shimmer finishes, like taupes, warm browns, and soft pinks. These are perfect for creating subtle enhancements ideal for work or daily activities.

  • Special Occasions Look for palettes that include metallics or bold jewel tones. These can add a touch of glamour and are perfect for nights out or special events.

Evaluate the Palette Composition

Each palette usually comes with a mix of finishes and types of hues. Here's what to look for:

  • Matte Shades Essential for creating shadows and adding dimension without extra shine.

  • Shimmer/Metallic Hues Bring light to the eyes and create focal points.

  • Transition Hues Typically neutral mattes used for blending and softening the look between your crease color and brow bone.

Quality Over Quantity

While a low cost palette with 50 shades might seem alluring, it’s not going to be highly pigmented or contain the best ingredients overall. Make sure the eyeshadows are high quality, buildable, and blend well. If you’re investing in a larger palette, make sure it’s good quality.

Take Your Skin Shade into Account

  • Fair Skin Soft pastels and medium-toned shades often complement fair skin well. Be cautious with overly dark shades, as they can appear harsh.

  • Medium/Olive Skin Warm-toned and earthy shades bring out the richness in medium skin tones. Golds, bronzes, and terracottas can be particularly flattering.

  • Dark Skin Richer hues like plums, royal blues, and golds sing against darker skin tones. Look for high-pigment formulas that offer vibrant payoff.

Think About Portability

Are you someone constantly on the go, or do you often travel? Consider the size and portability of the palette. Smaller palettes or mini versions of versatile shades can be more convenient for tossing in a purse or carrying for touch-ups.

What are your favorite palettes? I’d love to hear in the comments!